It seems like almost every “It Girl” in Hollywood has a bob.
Zendaya showed her skills at the Academy Awards 2024 and Sydney Sweeney unveiled the cropped look at the Vanity Fair Oscar Party on March 10. A few days later, Gigi Hadid was spotted with an updo in New York City.
The trend is not just for 20-year-olds. At the beginning of the year Penelope Cruz debuted her transformation at the Screen Actors Guild Awards on February 24 and Rita Ora rocked an “Italian Bob” during a performance at Today on February 15th. Jennifer Lopez even jumped on the trend with wet locks at the Schiaparelli Haute Couture show during Paris Fashion Week on January 22nd.
What makes the hairstyle so popular, you ask? We asked a few celebrity beauty gurus who told us exclusively, We weekly that the bob is on the rise as beauty trends for 2024 “favor a natural, effortless look.”
“It creates a mature look that is chic rather than trendy, not to mention that it suits a variety of face shapes,” says glam pro Bradley Leakewho casts his magic on the manes of Sell sunset‘S Chrishell Stause as well as Vanderpump Rules‘ Lala Kent And Ariana Madixtold Us“It has a slimming effect on the cheeks and draws attention to the eyes! Isn’t it amazing what a change in hair length can do?”
Leake spoke specifically about Sweeney’s hair, sharing that her new length “feels intentionally short, but still long enough to provide plenty of movement and texture.”
My Santiagothe minds behind Mariska Hargitay‘s Crown expressed a similar opinion, stressing that 2024 will be all about “minimalist styles for face and eye makeup.”
Lily Allen rocks the fresh brunette bob at the Burberry fashion show
“I think bobs are making a comeback for a number of reasons. These are not your mother’s or grandmother’s bobs from the early 2000s or later. The modern bob is much sleeker and more effortless. … We’re coming off a long hair trend and people want something completely different,” she said. Us.
If you want to get this look at your local salon, Santiago has some tips for you.
“Many factors go into determining the bob length for my clients. Face shape and neck length, for example, can drastically change the length of the bob, but what’s most important is what they want to achieve with the style. My personal favorite is just above the shoulders with a very clean line, which gives the style versatility in terms of styling options,” says Santiago.
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Robin GrooverChief Hair Officer at MYAVANA – a personalized hair care service – said Us that the bob is “easy to care for”.
“The precise lines and minimal layers create an instant beautiful impact,” Groover enthused.
